Your Cart Abandonment Program is Broken, here’s how to fix it

We’ll discuss the need for a more robust cart abandon process as the standard 3-message program fails on many fronts for most e-commerce companies. Do you run 24-hour sales? Then you are cart program most likely doesn’t take that into account. Do you sell large ticket items or have average cart prices over $400, then a standard 3-message program is losing revenue as with larger purchases people take more time to review and decide.